Takely Ordering · Coming soon — join the waitlist
Stop paying app commission on your collection orders.
We’re building a collection ordering platform for your Takely site — a flat 4% service fee plus standard card fees, not the apps’ 14–35%. Keep the apps for delivery. Move collection direct. Express interest now and lock in founder pricing.
Limited pilot first · Founder pricing for the waitlist · Weekly payouts · Your customer data
Ordered via the app
Big Delivery App
Their customer. Their brand.
Collected via your site
Your Website
Your customer. Your brand.
14% is the typical collection rate (Just Eat) — that’s 2.2× Takely’s all-in cost, on every single order. Delivery tiers run to 35%.
01 / The problem
The maths the apps hope you never do.
A busy takeaway doing £6,000 a month through the marketplaces hands over roughly £21,600 a year in fees — and plenty of those are collection orders the customer was always coming to fetch. That’s commission paid to an app for an order you cooked, bagged and handed over yourself.
35%
Their cut at the top end
Between commission, service charges and promotions, the big apps can take over a third of the ticket before you’ve bought a single ingredient.
£0
Of customer data you own
The apps keep the names, numbers and order history. You can’t text your Friday regulars a deal — but the app can point them to your competitor.
#4
In a list of lookalikes
On a marketplace you’re one thumbnail among forty. Your reputation, your recipes, your years in the community — flattened into a row.
| Side by side | Takely. | Deliveroo | Uber Eats | Just Eat |
|---|---|---|---|---|
| Commission per collection order | 4% + card fees | Up to 35% | Up to 30% | 14% + fees |
| Who owns the customer data | You | Them | Them | Them |
| Your own branded website | Included | ✕ | ✕ | ✕ |
| Local SEO — pages, profile, reviews | Done for you | ✕ | ✕ | ✕ |
| Listed next to your competitors | Never | Always | Always | Always |
| Repeat-order marketing | Your list | Their app | Their app | Their app |
Marketplace rates are typical published UK ranges — most shops pay at the top end once service fees are counted. Takely handles direct collection orders; app delivery carries on untouched.
02 / Do the maths
What are the apps costing you?
Slide to what you take through the marketplaces each month, and how much of it could collect direct instead. Delivery stays on the apps — we only count the orders that move.
Worth knowing
Takely’s 4% covers the ordering system, hosting and updates. Card processing is extra, billed by your payment provider (typically ~1.7% + 20p — we estimate 2% here). No service charges, no promotion fees, no “commission review” at renewal — because there is no renewal. It’s 30-day rolling.
Takely savings receipt
Your Shop, Your Town
You keep an extra
£6,912/yr
Before any platform subscription — final pricing is announced at launch, and waitlist members get founder pricing.
*** Thank you for shopping direct ***
Savings counted only on orders that move to collection — app delivery carries on untouched.
03 / What your customers will see
Your shop, looking like the local favourite it is.
This is a live little mock of how Takely Ordering will sit inside a client site. Go on — add something to the basket. Notice there’s no marketplace, no competitors, no commission stack.
Bella’s Pizza
Walthamstow · Open till 11pm
Woodfired · Family run since 2009
Order ahead. Collect in 20 minutes.
★ 4.9 (1,204 Google reviews) · Skip the queue, skip the apps
Margherita
San Marzano, fior di latte, basil
£9.50Pepperoni Picante
Double pepperoni, hot honey
£11.00Funghi & Truffle
Chestnut mushrooms, truffle oil
£12.00Garlic Bread
Woodfired, rosemary salt
£4.50
04 / Worked example
The Golden Wok kept £11,500 more in year one.
A family-run Chinese takeaway in Stockport doing £8,000 a month through the marketplaces at an average 30% in fees — much of it collection orders customers were fetching anyway. Takely built them a Growth-package site, built 50 locally-targeted landing pages, and put a “collecting? order direct” card in every bag.
Six months later, half of that app revenue comes through their own website as collection orders at roughly 6% all-in (4% Takely + card fees). App delivery carries on as before. Same food, same counter, same customers — £960 more a month staying in the business.
£11,500
Kept in year one
50%
Of app orders now collect direct
#1
On Google for “chinese takeaway stockport”
Illustrative case study for demo purposes — not a real client.
Illustrative examples of the results we build for — not real customer quotes.
We were giving Just Eat a driver’s wage every month. Now that money stays in the till.
Page one of Google inside three months. Friday nights the phone doesn’t stop.
The website paid for itself before the first month was out. Should’ve done it years ago.
05 / Questions
Asked over the counter, answered straight.
Anything else? Ask when you join the waitlist — straight answers, no hard sell.
How is 4% different from what I pay now?
The marketplaces charge 14–35% commission, plus service charges and paid promotion to stay visible. Takely Ordering will charge a flat 4% service fee per collection order, with card processing billed separately at your provider’s standard rate (typically ~1.7% + 20p). On a £30 collection order that’s about £1.91 all-in, against £4.20 at Just Eat’s 14% collection rate — and the delivery-tier apps charge far more.
Do I have to leave Deliveroo, Uber Eats or Just Eat?
No — and you shouldn’t. Takely Ordering is built for collection orders, not to replace app delivery. Keep the apps for the delivery trade; move your phone and collection customers to your own site, where each order costs you around 6% all-in instead of full commission.
Who handles the food and the money?
Delivery stays exactly where it is — on the apps, or with your own drivers. Takely runs the collection ordering: customers order and pay on your site, takings are paid out to your bank weekly through your card provider (at their standard rate), and Takely’s flat 4% service fee is charged on top.
When does it launch?
We’re running a small pilot with a handful of shops first, then opening up in waves. Waitlist members get first pick of pilot slots and founder pricing — expressing interest costs nothing and commits you to nothing.
What will it cost?
The order fee is a flat 4% plus your card provider’s standard processing. If there’s a platform subscription at launch, it will be announced up front and published on this page — and waitlist members lock in founder pricing either way. Always 30-day rolling, never a 12-month auto-renewal.
Do I need a Takely website to use it?
It’s built to drop straight into Takely-built sites, so that’s where the pilot starts. If you’ve already got a website you love, join the waitlist anyway and tell us what you’re running — integrations are on the roadmap.
06 / Express interest
Get in the queue.
It moves fast.
Takely Ordering launches with a small pilot group first. Join the waitlist and you’ll get founder pricing, first pick of pilot slots, and a straight answer on whether the numbers work for your shop. No commitment — it’s a waitlist, not a contract.
adam@takely.co.uk · takely.co.uk/ordering